Your Simple Guide to Spotting Investment Risks & Opportunities
Quick Start Instructions
- Use this checklist for each major investment you own
- Answer each question with Yes/No
- More "No" answers = Higher risk
- Review any investment with 3+ "No" answers immediately
Part 1: Basic Health Check ❤️🩹
60 Seconds
Customer Base
- [ ] Are young people (under 35) using this product/service?
- [ ] Is usage/popularity growing (not just revenue)?
- [ ] Would you personally use this product/service?
Digital Presence
- [ ] Does the company have a strong online presence?
- [ ] Can customers do everything online/mobile?
- [ ] Is their technology competitive?
📝Quick Test: Ask a teenager if they use this company's products. Their answer tells you a lot about its future.
Part 2: Disruption Defence 🛡️